Born in Seoul, Han Samin started studying Fine Arts at 10 years old under the influence of his mother. He majored in Fashion design and graphic design in University.
While in College, he first produced advertisements for MTV and Mnet channels.
Since then, he has been working on various brand design videos, advertising and music videos projects.
He is currently the most famous K-Pop Music Video director thanks to his collaborations with many K-Pop artists such as G-Dragon, BLACK PINK, JENNIE, LISA, BIGBANG, Taeyang, SEVENTEEN and CL etc.
He has also worked with global brands such as NIKE, UNIQLO, PEPSI, LEXUS, Cartier, SWAROVSKI, SAMSUNG and CJ as well as Chinese artists such as Nine Percent , Cai Xukun, LiYuChun 李宇春 and Chinese brands like 農夫山泉, OPPO etc.
He continues to collaborate with more artists and brands from Asia and the United States.
Currently, he is directing his first American film to be released late next year.